Last year we had the privilege to partner with one of the oldest and most respected names in the information industry: Encyclopedia Britannica. Founded in 1768, Britannica has amassed an amazingly diverse array of media over the years, all well-curated by a team of great minds.
Britannica approached us to design a mobile strategy that would take advantage of their content without sacrificing the editorial quality for which they are known. Together, we envisioned a series of small, easy to follow educational apps focused on specific areas of interest to the K-6 market - areas where we could inspire that spark of fascination that makes learning fun. We settled on the iPhone/iPad as an intuitive learning tool that would enable us to make the learning experience deeply engaging.
Subscribe
